JEWELS OF INDIA
Built a complete Brand Ecosystem—Brand Identity, Packaging, Website, and Social Media—for heritage jewellery label Jewels of India, blending cultural richness with modern appeal.
Client
JEWELS OF INDIA
Industry
JEWELLERY
Service
WEB DESIGN
BRAND IDENTITY
SOCIAL MEDIA PLANNING AND MARKETING
PACKAGING DESIGN
Overview
Jewels of India – Legacy, Reimagined When tradition sparkles, it deserves more than just a pretty logo. Jewels of India came to us with a powerful foundation—craftsmanship steeped in heritage—and we built a brand universe around it.
From designing an identity that honoured age-old artistry to crafting packaging that felt like opening a modern heirloom, we ensured every element reflected quiet luxury. The brand mark drew from cultural motifs, refined into a sleek, contemporary monogram. The packaging followed suit—textural, elegant, and rooted in storytelling—designed to hold not just jewellery, but history.
The website was built to be both intuitive and immersive, offering a digital showcase that felt as personal as a boutique experience. And on social media, we translated the brand’s narrative into thumb-stopping visuals and copy—blending cultural nostalgia with current-day relevance.
It wasn’t just about making things look beautiful. It was about designing a brand that wears its heritage with pride—and polish.
