MR. MAKHANA
Developed bold, flavour-forward Packaging Design for Mr. Makhana’s Nutshack range—crafting a fun, high-impact visual language for the brand’s flavoured cashews.
Client
Mr. Makhana
Industry
F&B
Service
PACKAGING DESIGN
Overview
Mr. Makhana – Nutshack’d Up When India’s favourite foxnut brand decided to go nuts—literally—we stepped in to give their newest launch, Nutshack, a bold new face. Designed for their range of flavoured cashews, the brief was simple: make healthy snacking look hella fun.
We delivered packaging that’s bright, punchy, and bursting with personality—just like the flavours inside. Think vibrant colour palettes, cheeky typography, and flavour-first communication that grabs your eye (and your appetite) from across the aisle.
Nutshack isn’t your regular nut pack—and that’s the whole point. Our goal was to break the monotony of traditional dry fruit packaging and create a design that snackers would want to pick up, pose with, and pass around.
Because good snacks deserve great outfits. And this one? Got a full makeover.
